A modern design hotel with an old soul in South Kensington

Unique Qualities

  • Unique, modern interiors inspired by the collections of London’s famous Victorian museums, including the V&A
  • Late 19th century townhouse close to the exclusive boutiques of South Kensington
  • Relaxed restaurant and chic drawing room serving traditional afternoon teas

The Hotel in Detail

There’s more than a hint of Victorian whimsy about the Ampersand Hotel – a grand boutique with a few surprises up its sleeve. Filled with vintage curiosities and oozing contemporary elegance, it takes its design cues from London’s most famous museums. The striking lobby is a cool, monochrome space. Drawing rooms feature colourful furnishings and quirky décor. While the majestic, wrought iron staircase leads to luxury bedrooms – all fashioned after the V&A, Royal Albert Hall or Natural History Museum.

You could hark back to the hotel’s heyday and take afternoon tea in one of the drawing rooms. With sweeping windows they’re perfect for people watching in summer, while a log fire burns in colder months. When it’s time for dinner, Apero serves Mediterranean cuisine in the old hotel cellar – complete with original floor tiles and arches. 

To see the inspiration behind The Ampersand’s eclectic style, you won’t have to travel far. London’s famed museum district is close by. Shoppers will be well served too, with some of the capital’s finest designer boutiques nearby in South Kensington and Knightsbridge. And speak to the hotel concierges - they make it their business to be ‘in the know’ and can even help with Hyde Park running routes and horse riding.

  • 111 rooms
  • 1 restaurant
  • 6 floors
  • 2 lifts


The rooms


Things to enjoy

Key Features

Air conditioning


Fitness centre

Wi-Fi in room

24 hour room service

Pet Friendly

Check in
  • 02:00 PM
Check out
  • 12:00 PM
Hotel Facilities
  • Air conditioning
  • Bar
  • Business centre
  • Disabled facilities
  • Fitness centre
  • Guide dogs permitted
  • Hypoallergenic rooms available
  • Internet access
  • Lift
  • Lounge
  • Meeting room
  • Non-smoking rooms available
  • Restaurant
  • Smoking rooms available
  • Wheelchair accessible lift
  • Wi-Fi
  • Wi-Fi available in rooms
Room Facilities
  • Air conditioning in room
  • Bath
  • Bathrobe
  • Disabled facilities in room
  • Free newspaper
  • Hairdryer
  • Internet access in room
  • Iron & ironing board
  • Minibar
  • Safe
  • Separate toilet
  • Shower
  • Slippers
  • Tea or coffee facilities
  • Telephone
  • Television
  • Wi-Fi in room
  • 24 hour room service
  • Business services
  • Childcare service
  • Concierge
  • Doctor on call
  • Multilingual staff
  • Pet Friendly
  • Room service
  • Safety deposit box
  • Table tennis


These reviews are the real opinions of Club members and we have verified their stay at the hotel.